THE SALT
CORPORATE DESIGN & WEBDESIGN
The salt welcomes its guests in the medieval old town of Hallein. A town shaped by its history of salt mining. The white gold is the focus of both the content and the visual appearance of the cozy apartment house at the gates of Salzburg.
A lovingly renovated medieval house has rough edges. Just like the salt crystals that give the building its name, and which characterize the history of Hallein. Thus, the word mark was also based on the shapes and colors of the white gold. The result is a visual appearance that fits the philosophy of the house and the brand precisely because of its natural imperfection, while adding just the right pinch of salt.
Awarded with the Salzburger Landespreis in bronze in the category "Website"
(web design & programming by Benjamin Dengg)
CONTACT
Creative Tactics
Agentur für kreative Markenarbeit
Schrannengasse 10e
5020 Salzburg
mail@creativetactics.design